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CHAPTER 2: INTEGRATED MARKETING COMMUNICATION
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Section 8116-Principles of Marketing (CSU -3.0 Units) Spring Semester 2015 MKTG8 8th Edition Book Authors: Charles W. Lamb/Joe F. Hair/Carl McDaniel ISBN-10: 1285432622 ISBN-13 Marketing 021, Section 8116-Principles of Marketing (CSU -3.0 Units) Spring Semester ... Document Viewer

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Principles of Marketing, 2004, Philip Kotler, Gary M ...
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